Considered – for good reason – to be Verbier's original wine shop, Macbirch was founded more than 38 years ago. In the three decades since, it has striven to make the very best choices and selections. Serving local Swiss customers alongside international wine connoisseurs, the Macbirch wine cellar offers a catalogue of more than 700 wines, champagnes and spirits from around the world. A professional tailor-made service from manager Grégory Sola to meet your needs will always make the difference.


Exceptional winemakers. For generations, the Valais winemakers have been able to highlight their passion for their land. They sculpt their “terroir”, cherish their vineyards and fine-tune their wines. Thanks to their passion, we can therefore discover the wines of this mountainous region, and it’s also why the spirit of Valais is so lively.

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